t: 020 7219 8155 e: fieldm@parliament.uk


November 19, 2009

If you have concerns about an advertisement, you can make a complaint. The Advertising Standards Authority works to keep advertising legal, decent, honest and truthful. The ASA judges advertisements, direct marketing and sales promotions against a set of Codes.

The ASA’s rulings are made independently of both government and the advertising industry.

You can complain to them if you

  • Think there is something wrong with an advertisement you have seen or heard.

  • Have difficultly getting goods or a refund for items bought by mail order or through television shopping channels.

  • Want to stop direct mail from companies sent either by post, fax, text message or e-mail.

You can fill out an online complaint form:


If you have a general enquiry about the work of the ASA which you haven’t found the answer to on their website, e-mail enquiries@asa.org.uk. Alternatively, you can contact them at:

Advertising Standards Authority
Mid City Place
71 High Holborn
London WC1V 6QT

Telephone 020 7492 2222

Textphone 020 7242 8159

Fax 020 7242 3696